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At Strides Co, sustainability isn't just a buzzword—it's a core value that drives every aspect of our business. We are deeply committed to minimizing our carbon footprint and continuously improving our practices throughout the supply chain.
We're proud to share that over 60% of our products are made from deadstock fabrics—leftover materials from factories that would otherwise go to waste. By utilizing deadstock, which includes yarn, fabric, and finished goods that can't be sold by manufacturers or retailers, we're reducing waste and promoting a circular economy. This initiative is central to our mission of offering high-quality fashion with minimal environmental impact.
Our vision for 2025 includes the complete elimination of plastics from our packaging. As a step toward this goal, we've already introduced reusable plastic zip-lock bags, which provide a practical and eco-friendly alternative for our customers.
We are increasingly prioritizing the use of organic materials to create products that are both timeless and sustainable. Our design team is dedicated to developing eco-friendly products that maintain an elevated look and feel while minimizing environmental impact. In addition, they consciously integrate upcycled materials into our designs wherever possible, further reducing waste and enhancing our commitment to sustainability.
While we are making significant progress, we acknowledge that there is still much work to be done in achieving our goal of significantly reducing our environmental impact. Our sustainability efforts not only appeal to environmentally conscious consumers but also demonstrate to investors our commitment to responsible business practices.
Our distribution center has expanded recycling efforts, ensuring that all cardboard is recycled and materials like pallets are reused. We also collaborate with a waste management specialist to further reduce our environmental impact. Recycling and reuse are integral to our sustainability mission.