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about us

ABOUT US

Strides Co is a next-generation fashion retailer founded in 2018 by sibling duo Zahia and Alavi Khondoker. With a family legacy in garment export trade spanning over 30 years, we've had the privilege of producing for renowned international brands, gaining invaluable industry know-how. This sparked our passion for fashion innovation and exceptional quality, inspiring us to create Strides Co—a brand built on heritage and dedicated to bringing globally trending styles to you.

We take fashion seriously. Our mission is to deliver high-quality, globally trending fashion that empowers modern Bangladeshi consumers to take on the world. Traditional retail felt either too outdated, generic or limited, lacking the on-trend, global styles we crave. Seeing this gap inspired us to leverage technology and digital channels, transforming the shopping experience to become a trusted, one-stop destination for fashion-forward, modern, and aspirational consumers in Bangladesh.

With our own manufacturing unit and a carefully selected network of vetted suppliers, we ensure that every product meets our rigorous quality standards. Sustainability is at the heart of our mission, with eco-friendly practices integrated at every stage of production, focused on upcycling and reducing our environmental footprint.

As a dynamic multi-brand platform, we bring together a curated selection of fashion-forward brands, including our own label, creating a space where style and innovation thrive. As we continue to grow, we're committed to redefining the fashion landscape—making it more inclusive, accessible, and sustainable for all.

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